The Enid News and Eagle, Enid, OK

October 9, 2012

Brokers find new home as firm changes

By James Neal, Staff Writer
Enid News & Eagle

ENID, Okla. — ERA Nicholas Real Estate has ceased its residential real estate business and transferred its residential brokers to Coldwell Banker Realty III.

Jimmy Nicholas, part owner of the Nicholas Real Estate line of companies and president of Enid Metro Association of Realtors, said Nicholas Real Estate still is an operating real estate company, just not in residential sales.

“We made a decision we wanted to concentrate our efforts mainly on real estate investments and keeping the real estate company open for our customers in commercial and farm and ranch,” Nicholas said.

He said “everything was going fine” with residential sales at ERA Nicholas Real Estate, but the company decided to focus more on the commercial real estate market.

Nicholas Real Estate still is operating under the trade names Nicholas Commercial, Nicholas Farm and Ranch, and Nicholas Investment Co.

Nicholas said the nine residential brokers who worked under the ERA Nicholas Real Estate banner, including himself, transferred their licenses last week to Coldwell Banker Realty III. None of the residential real estate staff lost their positions, and all transferred together, Nicholas said.

“I believe this is going to be a really good, positive move for everybody,” Nicholas said. “We were happy that everybody stayed intact, and everybody moved together. It’s going to make a better and stronger company here, and we’ll be better able to serve Enid. And, that’s the main goal, taking care of our customers.”

Phil Edwards, broker owner of Coldwell Banker Realty III, said he is pleased to add the staff from ERA Nicholas Real Estate to his residential sales team.

“We’re excited to have them here, and we’re glad they chose us when they started looking for a place to go,” Edwards said.

Edwards said he got his start with ERA Nicholas Real Estate when he earned his Realtor’s license in 1972. He later stepped out on his own in 1975 and started business under the Coldwell Banker trade name in 1983.

He said ERA Nicholas was “a great company” with “a well-trained and great sales staff.”

“We’re thrilled they came over here, and it’s going to make us bigger and better,” Edwards said.

Edwards said he expects the additional staff to increase his residential real estate business by 50 to 60 percent.

He said the newly combined staff is working on transferring the more than 30 residential listings previously held by ERA Nicholas Real Estate. He said the added listings will take Coldwell Banker Realty III to about 100 homes on the market.